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Wellness Campaign or Wellness Initiative
- Steph Turner
- Jul 22, 2024
- 5 min read
Updated: Nov 17, 2024
Appreciating the difference
Which is best for you and your situation?
Which could best serve you?
A highly organized campaign designed to ensure your success?
OR
A loosely assembled initiative that makes it easy to get started?
I designed the wellness campaign first. I intentionally designed it as a group project, to bring people together to address each other's needs.
Then I realized few if anyone would commit to its rigorous demands. At least not until after gaining some traction with one of the interactive spreadsheet tools (later to become apps).
So I designed a wellness initiative that anyone can start on their own. I recognize this could confuse visitors when browsing through the site. This articles tries to explain the differences.
Think of responsivism as something within the larger scope of need-response. But consider a wellness campaign and a wellness initiative as two distinctly different things.
Let's compare and contrast the two in these seven ways.
Let this help you decide which approach best fits your situation and need.
A wellness campaign is a demanding group project.
A wellness initiative moves forward as your individual effort.
A wellness campaign unfolds as an online scheduled course.
A wellness initiative proceeds at your own self-guided pace.
A wellness campaign starts with a wellness warmup exercise.
A wellness initiative starts with a downloaded interactive tool.
A wellness campaign requires an ongoing commitment.
A wellness initiative offers flexible support options.
A wellness campaign onboards others with your INVITE.
A wellness initiative onboards others with your ALERT.
A wellness campaign could revert to wellness initiative.
A wellness initiative could segue to a wellness campaign.
A wellness campaign requires much commitment, increasing your chance for success.
A wellness initiative asks little of you, but that can decrease your chance for success.
Your responsiveness to need-response or responsivism
Your turn. Consider one or more of these options to respond to this need-responsive content.
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