

Podcast newsroom

Podcast description
Welcome to the podcast showcasing the new professional service of ‘need-response’. The show introducing you to this new alternative to our failing institutions.
If disillusioned with the legal process or disappointed in psychotherapy, this podcast is for you. And for you if you’re a disillusioned lawyer or a disaffected psychotherapist yearning for a career change.
Steph and Gustavo invite you to join them each Wednesday morning on an inspiring journey to co-create this new professional field. To speak truth to power with the power of love.
Need-response is about solving our general problems by resolving our specific needs. One bold act of love at a time.
Podcast seasons
Developing the need-response service with potential users creates the key purpose for the podcast. Each season follows a stage in its developmental arc.

Thanks to inspiration from the "I Want Product Market-Fit" substack and Gust de Backer, we anticipate the podcast seasons to roughly follow this diagram.
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Season 1 follows the formation of this new service. Disillusioned lawyers and disillusioned psychotherapists could be the first set of qualified need-responders learning to provide this pioneering service.
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Season 1 consists of two overlapping phases.
- Phase 1 lays down the foundation for this visionary service of need-response.
Offers listeners hope to solve problems with our inspiring and loving alternative.
- Phase 2 invites and onboards new members to the Need-Responder Community.
Provide opportunity to help create a meaningful alternative to our failed institutions.
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Season 2 begins when Steph becomes the service's first guinea pig client. Steph will test the service to see if it can establish innocence independent of the slow moving adversarial legal system.
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Season 3 begins when enough qualified professional need-responders can start providing the service. And then test the service's initial supply and demand, for its early price point.
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Season 4 begins when the service is ready to offer to the public. We expect the podcast to then feature testimonials from those uniquely helped by the service.
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Season 5 could branch off into specializations of this service. From helping those deep in medical debt, those burdened by student debt, those yearning to overcome political polarization, and other potential applications of this uniquely inspiring service.

Our ideal listener feels exasperated by our failing institutions and seek to do something meaningful about it. They're either vulnerable to such failings or work in the systems they know are failing their clients. The adoption curve serves as our trusted guide.

$25/month
$5/month
FREE
Contributor - ​for those eager to help create this new service with their skillset and means.
Supporter - ​for those wanting to help shape this new service to fit their needs.
Follower - ​for those wanting to become familiar with this new service.
Innovators: Contributor members
Listeners who are disillusioned lawyers and disillusioned psychotherapists. We encourage them to learn to be the first trained professional need-responders. They help us work out the bugs to establish this new service.
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Contributors are typically among the first prospective clients, who test the process and help tweak it, who are open to trying something untested, who have the need for this service and can eventually provide this service to future clients, and many will be cultivated to become the first staff of the service, including the first professional need-responders. We anticipate most will be disaffected lawyers and counselor attracted this to approach that satisfies much of what they find lacking in the practice of law and the practice of psychotherapy.
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Early adopters: Supporter members
Listeners who urgently need this alternative of need-response. They explore how to be among the first clients and team members of a wellness campaign. We encourage them to provide testimonials vouching for the service’s potential.
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Supporters are typically prospective clients after the service gains traction, who will be among the first to try the service as early adopters; they act as something of an ad hoc board, who oversee the service’s development with a vote on key issues.
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Early majority: Follower members
Listeners who require an alternative to law or psychotherapy. The podcast orients them to the possibilities of need-response and a wellness campaign. They can help popularize the service.
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Followers are typically the first to support another’s wellness efforts, who wait and see it can be of help to their particular situation and needs; to orient them to this fresh approach.
UPDATES
Follow the show for updates on the development of the need-response service. We'll share the experience of speaking truth to power, and debrief the results with you. Plus much more.
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SHARED CLIPS
Paid subscribers helping to test this service share their experience with you. Uploading short audio clips we can use on the show is one of the perks of a paid subscription.
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ILLUMINATION
Get insights into how your needs work from the perspective of the new social science of anankelogy, the study of need.
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VIDEO CLIPS
View bonus clips and additional shorts we produce as a video.
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Plus much more.
Milestones
Each milestone is to be announced publicly, with help from press releases.
1 January 2025
13 March 2025
26 March 2025
16 April 2025
23 April 2025
30 April 2025
TBD
Publish the trailer to the Need-Response podcast
Invite disillusioned lawyers and psychotherapists to explore this new opportunity to co-create a more effective client-centered service.
Invite all lawyers and psychotherapists to become acquainted with this new service of need-response by listening to our upcoming podcast.
Announce to all legal institutions the rollout of this new approach to addressing needs outside the adversarial paradigm.
Tease the "Need-Response" podcast with episode 0.
Launch the "Need-Response" podcast with episode 1.
Launch the first pilot wellness campaign, with Steph as the guinea pig first client. Which will test the legal process's responsiveness to needs.
Press Releases

A new podcast wants to solve your stubborn problems
The new podcast introduces a new problem-solving service called need-response
30 March 2025
Progress Updates
Each of these provide a string of summary updates individually publicized in the Need-Response podcast. Need-Responder Community members receive in-depth updates.